Nui launches domestic dairy digital trading platform in Brazil

Price discovery, trade transparency and risk management are important factors behind any dairy trade, particularly within a huge country like Brazil, where the complexities of trade can be cumbersome.

Nui Marketplace Brasil offers dairy buyers and sellers a more efficient way to trade by creating an open marketplace where all participants can meet under one digital roof to negotiate in real-time. Unlike traditional trading methods, such as Whatsapp and phone calls,  up-to-the-minute data visible to all players can inform trading decisions, and audit trails behind each deal provide the evidence to support them.

Nui Markets Director of Sales for Mercosur, Otávio Farias, has already been working with Brazilian dairy buyers and importers via Nui Marketplace North America, finding the interest in a domestic digital trading environment strong enough to warrant the establishment of Brazil’s own trading platform.

Nui Markets has demonstrated a deep interest in Brazil for some time. In 2019, the company initially explored the sugar market; however, through this process, it discovered interest in a biofuel trading platform, which was established in 2022 in partnership with Flex Trading. Today, 63% of biodiesel sellers in Brazil are registered on the marketplace.

CEO of Nui Markets, Kevin O’Sullivan, expects the same level of interest in the dairy marketplace.

The initial product set on Nui Marketplace Brasil will include cheeses (prato and mozzarella), milk powders (whole and skimmed), butter, bulk cream and whey powders. While this marketplace is being established, there will be no subscription due in the first 3 months of registration. Clients that are regularly committed with allocations and tenders will not be charged subscription fees.

Register here.